Liuba Munger doesn’t just design clothing, she engineers outerwear with intention, designs movement into garments, and transforms technical complexity into wearable, beautiful function.
With over a decade in the fashion industry, her creative path has been shaped by deep immersion in performance-focused design, specializing in menswear, technical outerwear, and activewear for specific sports. She’s collaborated with industry leaders like Nobis, Sunice, Tommy Hilfiger, and Forward With Design, refining her approach to balance aesthetic direction with production efficiency, and always user performance.
With over a decade in the fashion industry, her creative path has been shaped by deep immersion in performance-focused design, specializing in menswear, technical outerwear, and activewear for specific sports. She’s collaborated with industry leaders like Nobis, Sunice, Tommy Hilfiger, and Forward With Design, refining her approach to balance aesthetic direction with production efficiency, and always user performance.
Her love for outerwear began with the kind of curiosity that fashion schools rarely teach, a fascination with how garments behave in extreme weather, how seams support movement, how breathability and warmth coexist in the right 3-layer fabric. It’s this obsession with form and function that led her to become one of the go-to specialists for brands seeking design that performs, sells, and stands out.
Today, as a freelance designer, Liuba brings not only creative vision but strategic, technical precision. She's not here to simply sketch, she's here to solve problems, streamline production, and build garments that people actually want to wear, in the wild and in the world.
Clients hire Liuba for her ability to take a product from napkin sketch to factory floor. Her main services include:
Trend research
Seasonal direction
Mood boards
Color palettes
Style count & Collection planning
Full garment design (with technical flats)
Fabric and trims sourcing
Complete tech packs
Sampling supervision,
Vendor vetting, and production support.
Trend research
Seasonal direction
Mood boards
Color palettes
Style count & Collection planning
Full garment design (with technical flats)
Fabric and trims sourcing
Complete tech packs
Sampling supervision,
Vendor vetting, and production support.
Whether you’re building your first line or scaling up, working with Liuba means you get a partner who’s clear, reliable, and completely invested in helping you get it right, from concept to creation.